LGBTQ+ life in Japan goes far beyond nightlife spots like bars and clubs, it also shines through queer fashion, manga, adult toys, and plenty of fun, playful finds. If you’re on the hunt for gay shops in Japan to pick up something sexy (or just unique), here’s our guide to the best places to check out in 2025.
Gay Shops in Tokyo
Tokyo’s LGBTQ+ hub, Shinjuku Ni-chome, is the best place to find dedicated gay shops. These range from adult stores with DVDs and toys to boutiques selling stylish jockstraps, harnesses, and erotic costumes popular in Ni-chome clubs. Some also stock bara manga, lube, and fetish gear.
Lumiere store
A well-known Ni-chome shop for sexy underwear, DVDs, and toys. Great for picking up fun gear before a night out.
- Opening hours: 11am – 5am
- Map
Convoy
A stylish adult shop that’s especially popular for its wide collection of gay AV DVDs.
- Opening hours: 12pm – 12am
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Check
A small but famous gay shop in Shinjuku specializing in jockstraps, swimwear, DVDs and erotic fashion.
- Opening hours: 11am – 11pm
- Map
wear_everxxx
Trendy and edgy, this boutique focuses on sexy underwear and stylish accessories.
- Opening hours: 4pm – 11pm
- Map
For Your Pleasure
A popular adult shop offering toys, bondage gear, and playful fashion items designed for gay men.
- Opening hours: 1pm – 8pm
- Map
BIGGYM Ueno
Located in Ueno, this store is known for its fetish gear, leather items, and DVDs aimed at a gay male audience.
- Opening hours: 10am – 10pm
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NIPPONDANJI SHOP
A cult favorite brand among Japanese gay men, Nippondanji offers Pride shirt, Bara magazine.
- Opening hours: 6pm – 3am
- Map
Gay Shops in Osaka
Osaka’s equivalent of Ni-chome, Doyama is home to dozens of gay bars and a handful of adult shops. These stores typically carry sexy underwear, toys, and gear, often marketed directly to local gay men. Because the district is nightlife-driven, many shops open late, making it easy to shop before heading to a club or bar.
Chukoya Umeda
A go-to spot in Doyama for gay men’s toys, DVDs, and adult products. Known for its range of affordable finds.
- Opening hours: 12pm – 11pm
- Map
Luscious
Specializes in stylish underwear, jockstraps, and erotic apparel. A popular choice for locals heading out in Doyama.
- Opening hours: 11am – 9pm
- Map
Online Gay Shops in Japan
Not everyone feels comfortable walking into an adult shop and that’s totally fair. Luckily, Japan has plenty of online gay shops where you can discreetly browse and buy everything you need, from toys to fashion and more. Here are some of the best online stores in Japan to check out.
Tokyo Pride 2025
The official online shop for Tokyo Rainbow Pride, offering LGBTQ+ goods, pride merch, and fun accessories.
NIPPONDANJI SHOP
The online branch of Nippondanji, offering underwear, jockstraps, and gear shipped discreetly across Japan.
MANDARAKE
One of Japan’s biggest secondhand manga retailers, with a section dedicated to BL/Yaoi and bara manga.
Tips for Shopping in Japan’s Gay Stores
- Bring cash: Some small stores don’t accept credit cards.
- Go late: Shops in nightlife districts often open in the afternoon or evening.
- Respect discretion: Photos are usually not allowed inside adult stores.
- Check forums: LGBTQ+ blogs and apps often share up-to-date shop recommendations.